Comparison · Socialfy and Qontrol

Qontrol has no lock-in, but it also does not refund the paid cycle. Confirm the cycle before signing.

Updated on October 12, 2026

Qontrol is a Brazilian CRM with AI agents that answer, qualify and schedule over WhatsApp and Instagram, and the pipeline is configured with their team, according to the home page. The question the demo does not answer on its own is a different one: what happens to your money and your data when you leave? We gathered what is on the company's pages and terms of use, each passage with a link and a date. We found no public customer reports to cite, and a complaint, when one exists, is an individual experience, not proof that everyone has the same problem.

What is documented and what we did not find

No public reports to cite. What matters is in the terms of use.

We tried to read Qontrol's Reclame Aqui profile and access was blocked, and an open search found no customer reviews on any other site. So we do not claim the reputation is good or bad: it is missing data. The three points below come from the company's own terms of use, and they are meant to guide questions before you buy, not to measure the experience of existing customers.

Four plans, from R$ 197 to R$ 2,197 per month quarterly plan prices, billed every 3 months. On the monthly plan, the page lists R$ 267, R$ 667, R$ 1,197 and R$ 2,937.
Extra connection and user: R$ 49.90 per month each the plans page lists the standalone price. The Essential plan includes 3 users and 1 WhatsApp or Instagram connection, and Pro includes 10 users and 2 connections.
Terms updated on August 2, 2026 the text names the official WhatsApp Business API (Meta) and Instagram as channels. We found no mention of QR Code connection on the pages we read.
Public reputation profile: not read Reclame Aqui blocked automated access on October 11, 2026, and an open search found no Qontrol reviews on Capterra, G2 or B2B Stack.

Plans, FAQ and terms of use checked on October 11, 2026: qontrol.com.br/planos

Three points to check

Read the passage and check the context.

Public quotes, with links and dates.

Cancelling stops renewal, but does not refund the paid cycle

"Não há reembolso proporcional ao período já pago e não usufruído"
Qontrol terms of use, section 11 (Cancellation and Refunds), version of August 2, 2026. Text read on October 11, 2026 in the archive of the terms page itself. Read the document

The home page answers "Tem fidelidade?" (Is there a lock-in?) with "Não. Você cancela quando quiser." (No. You cancel whenever you want.), and the terms confirm that cancellation can be requested at any time and that access continues until the end of the cycle. The two statements are compatible, but on the quarterly plan, what you pay in advance does not come back. The text preserves the right of withdrawal provided by law where it applies. Ask which cycle the proposal uses.

Removing a user or disconnecting a channel does not reduce the charge

"Excluir um usuário, desconectar um canal ou deixar de utilizar um recurso não equivale, por si só, a solicitar redução da capacidade contratada"
Qontrol terms of use, section 10.5 (Add-ons, usage and capacity changes), version of August 2, 2026. Text read on October 11, 2026. Read the document

The same passage says the request must be made through the platform or official channels. Extra users and connections cost R$ 49.90 per month each, according to the plans page. The rule is written down; confirm how to request a reduction before shrinking the team.

Export by email, with a deadline of up to 15 business days

"responderá em até 15 (quinze) dias úteis"
Qontrol terms of use, section 19 (Data Portability), version of August 2, 2026. The text provides for a CSV or JSON export requested by email. Read on October 11, 2026. Read the document

Section 11 says that after termination, data is kept for up to 6 months for portability and then deleted. The text also says the export is not a copy of the platform settings. Ask for a sample export during the trial, not on the day you decide to leave.

Side by side

What changes in practice, beyond the AI promise.

Comparison between Socialfy and Qontrol across six criteria of sales operations. For Socialfy, items to confirm in the demo and proposal.
Criterion	Socialfy	Qontrol
WhatsApp channel	Works through Meta's official API or QR Code, at the customer's choice. Confirm in the demo which mode fits your case.	The terms name the official WhatsApp Business API (Meta). The Essential plan includes 1 WhatsApp or Instagram connection, and an additional connection costs R$ 49.90 per month.
Instagram channel	Official Instagram. Confirm in the demo which channels appear on the same conversation screen.	Named as an integrated channel in the terms and on the home page. It counts toward the plan's same connection quota, according to the plans page.
Cancellation and refunds	Ask for the cancellation and renewal terms in writing before signing.	Cancellation at any time and no lock-in, according to the home page and the terms. No prorated refund of the cycle already paid, subject to rights provided by law.
Data export	Validate a sample of the data to be exported and what will be left out.	Request by email, in CSV or JSON, with a reply within 15 business days, according to the terms. Data kept for up to 6 months after termination.
Support	Confirm channel, hours and scope of support in the proposal.	The page lists a support phone number in Blumenau (SC) and a Help Center. We found no published support hours on the pages we read.
Automated service	See in the demo how the conversation moves from automated service to a person, with the history attached.	AI agents that reply and qualify. The home page shows WhatsApp, Instagram and web in the same conversation inbox, with the option to switch between AI and human service.

Right column: Qontrol's home page, plans page and terms of use, checked on October 11, 2026. Socialfy column: verification checklist, with no promise of full migration or assumed commercial terms.

Where they are stronger

When Qontrol is the right choice.

If you receive leads from ads, want an AI agent qualifying and scheduling from day one, and prefer the vendor's team to build the pipeline with you, Qontrol was designed for that. Entry starts at R$ 197 per month on the quarterly plan, the terms are detailed and readable, and we found no public complaint to cite against it. Note that the entry plan, Starter, lists no WhatsApp or Instagram connection on the pricing page: the first connection comes with Essential.

Socialfy belongs in the comparison when conversation over WhatsApp, Instagram and email is the engine of the sale and you want contact, calendar, payment link and history in the same operation, choosing between the official API and QR Code. Bring your workflow to a demo and check which product fits your case.

Frequently asked questions

Before deciding to switch.

Does Qontrol have a lock-in?

According to the home page, no: "Você cancela quando quiser" (You cancel whenever you want). The terms add that cancellation stops renewals, keeps access until the end of the paid cycle and does not return the prorated amount. Ask which cycle, monthly or quarterly, goes in your proposal.

Does Qontrol use the official WhatsApp API?

The terms name the WhatsApp Business API (Meta) and Instagram as channels. The pages we read do not mention QR Code connection. Confirm in the demo how the number is connected and what happens if Meta restricts the account.

Can I take my data with me if I leave?

The terms provide for export in CSV or JSON, requested by email, with a reply within 15 business days, and data retention for up to 6 months after termination. Test exporting a sample before deciding.

Does Socialfy cost less than Qontrol?

This page does not assume price or savings. Compare proposals with the same users, channels and contacts, adding the cost of extra users and connections, which at Qontrol cost R$ 49.90 per month each.

Next step

Bring your WhatsApp workflow to the demo.

Check contact, conversation and channel on the same screen, using a case from your daily routine. Decide after the demo and proposal.

See Socialfy in action